Jiyoon Sage ParkI’m a visual designer based in Korea and London, with experience in graphic design, print, and motion. My work explores various media specializing in visual design, brand identity, and art direction.

CONTACT 
Email               sagejypark@gmail.com
Instagram      @zenieyoonie
BRAND DESIGN
GRAPHIC DESIGN
MOTION
PHOTOGRAPHY
ILLUSTRATION




DO LUNCH
Type: Personal project
Discipline: Brand Design / Graphic Design
Team: Solo work
Outcome: Brand design package

MONA
Type: Commercial project (Draft) 
Discipline: Brand Design / Graphic Design 
Team: Solo work 
Outcome: Brand design package

The Translation of Digital Thought
Type: Personal project
Discipline: Graphic Design 
Team: Solo work 
Outcome: Book

This is my Royal College of Art graduation project, a research-based book work that began with a simple question: How do media shape the way we think and read?

Focusing on the internet as today’s dominant medium, the project explores how digital environments influence our thought patterns. The book visualizes three key characteristics of “internet thinking”: fragmented flow (Staccato), overlapping information (Overlap), and modular structure (Modular).

Using bookbinding—a slow and tactile process—as the primary method, the work contrasts physical making with the abstract, fast-paced nature of digital cognition. This contrast invites reflection on how we read, think, and process information in the digital age.

Boeun Cookie
Type: Commercial project
Discipline: Package / Graphic Design 
Team: Solo work 
Outcome: Package

The Materiality of Internet
Thought

Type: Personal project
Discipline: Graphic Design 
Team: Solo work
Outcome: Print

Hyundai Construction Equipment Brand Film
Type: Commercial project
Discipline: Brand Film / Motion Graphics 
Team: Designer(solo), Strategy team 
Outcome: Video

Kia Brand Renewal Film

Type: Commercial project
Discipline: Brand Film / Motion Graphics 
Team: 3 Designers, Strategy team 
Outcome: Video

Korea Tourism Organization Character Story Film

Type: Commercial project
Discipline: Brand Film / Motion Graphics 
Team: 3 Designers, Strategy team 
Outcome: Video

Memory Forest
Type: Commercial project
Discipline: Brand Film / Motion Graphics 
Team: Designer (solo), Strategy team 
Outcome: Video

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